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Digital Marketing
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Average salary
$ 3,000
/ monthHow much does a digital marketer earn?
According to Glassdoor, the average monthly income for a digital marketer worldwide is typically between $3,000 and $7,500. However, monthly income can vary depending on many factors, such as experience, location, and company size. You can check via Epicareer Salary Checker by logging in to see more locations and job titles.
Skills That Impact Digital Marketers' Salary
The highest-paid digital marketers are typically those with specialized skills, such as data analysis, SEO, content marketing, marketing automation, and PPC advertising. They may also work in high-paying industries, such as technology or finance.
- Data Analytics
Analytics is a critical and technical skill in digital marketing that transforms data into actionable insights for brands. This skill is in high demand, as it empowers companies to refine their strategies, optimize sales funnels, and remain competitive in the modern business world.
- Search Engine Optimization (SEO)
Search Engine Optimization (SEO) is considered a timeless and essential skill in digital marketing, as it involves elevating a website's ranking in search results to enhance traffic and credibility.
- Content Marketing
The quality of content is a key driver of customer action. Content marketers are responsible for creating and optimizing high-quality content to attract traffic, necessitating creativity and collaboration within the team to execute effective strategies.
- Marketing Automation
Utilizing software to automate marketing activities, including lead conversion through email, SMS, and website notifications now play a critical role. It can expand the user base, build brand awareness, and maintain a brand's relevance in consumers' minds, ultimately leading to sales.
- PPC Advertising
Driving web traffic through online advertising on platforms like Facebook, Instagram, TikTok, and Google is required to have a blend of creativity and analytical skills. Marketers must swiftly identify the most suitable platforms for their target audience and employ creative media buying strategies for optimal results.
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